Google launched a new affiliate network with the name "Google Affiliate Network." As part of the DoubleClick acquisition Google had acquired the Performics affiliate network and developed. The possibilities it will certainly be in the range as existing Google AdWords, AdSense ... integrated.
This shows Google's interest and his assessment of the potential of affiliate marketing or affiliate business. In particular, this decision is understandable when looking at the sales figures for the year 2007 including the growth of large, active networks in Germany:
zanox: € 166 million - growth of 55%
affili.net: 80 million - Growth
tradedoubler 282 million - growth of 53%
Admirable is the Anspassungsfähigkeit again by Google. The voices that Google, on the one side and the affiliates on the other hand saw, are still not died down and there was even talk that Google has declared war on the affiliates.
Strategically, the now recognizable way more intelligent than a confrontation and it is exciting to see what Google will set up guide.
This shows Google's interest and his assessment of the potential of affiliate marketing or affiliate business. In particular, this decision is understandable when looking at the sales figures for the year 2007 including the growth of large, active networks in Germany:
zanox: € 166 million - growth of 55%
affili.net: 80 million - Growth
tradedoubler 282 million - growth of 53%
Admirable is the Anspassungsfähigkeit again by Google. The voices that Google, on the one side and the affiliates on the other hand saw, are still not died down and there was even talk that Google has declared war on the affiliates.
Strategically, the now recognizable way more intelligent than a confrontation and it is exciting to see what Google will set up guide.
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